Webcasting rapidly increases

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Posted by John (195.102.201.35) on August 12, 2002 at 20:20:37:

The use of webcasting by FTSE top 100 companies has leapt by 77 per cent. Currently 83% of the FTSE 100 are using webcasts to communicate with stakeholders, against 47 per cent in 2001, says a recently published report.

Many large companies now consider webcasts to be part of a wider brand and reputation management exercise.

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